It was the end of 2016. I'd left my job as a partner in a top 100 international law firm to start my own self-publishing company and mediation firm two years before and I was struggling. I wasn't sure how to market my mediation practice or my books and the competition in both industries was fierce. I didn't have a cohesive plan or the follow-through and, without that, there was no way I could make a living.
To make matters worse, I had no idea how to run a business. I'd been what I like to call institutionalized my entire life. No, I'm not talking about prison or an insane asylum, although, after twenty two years of being a high powered trial attorney, I was probably overdue to snap and end up in one of those places. I'm talking about the journey from grade school to high school to college to law school to the firm.
My parents weren't entrepreneurs or business owners. My mom was a nurse and my dad was a carpenter so I had no role model for becoming a business owner.
I wasn't even a big business developer when I worked at the firm. I just worked my buns off, kept the clients happy, and made the senior partners look good. That's how I made partner in 2001. But I digress.
So, fast forward to December, 2016. After two years of struggling and depleting my savings, I was ready to throw in the towel and give up on publishing books and growing my mediation firm. That's when I discovered my mentor and productivity guru Todd Herman and his 90 Day Year program.
Who is this Todd Herman guy, you ask? He's a top level peak performance coach who helps professional athletes, Fortune 100 CEO's and high level entrepreneurs perform at their highest level for high stakes.
Naturally, I couldn't afford to work with him one-on-one, but what I learned in his 90 Day Year program kept me from giving up on my business and allowed me to keep the dream alive. Specifically, with what I learned in the 90 Day Year program, I sold more books and brought in more revenue from book sales in 90 days than I had in the prior two and half years. During that same time period, I increased my mailing list from 5000 to 15,000 subscribers. I also grew my mediation practice.
Don't squander this opportunity to learn why the old paradigms of how to set goals don't work and how a new system that allows you to focus on the right goals at the right time can take your life and your business to a whole other level. .
By the way, you don't have to be a business owner or an entrepreneur to benefit from Todd's 90 Day Year program. What he teaches applies to any goal you want to set in any aspect of your life. Want to clear out some clutter in your house or make time to spend with your spouse or kids? Want to tackle a project at work? These projects are much more likely to get done with a goal achievement system that actually works.
Ciao for now.
*Full disclosure: The links to Todd Herman's free video series are affiliate links. Although the 4 part video series is completely free, if you click on the links and ultimately enroll in the 90 Day Year program, I will get an affiliate commission. You should know that I only promote products and services that I use myself and that I wholeheartedly believe in.
Also, if you enroll in the 90 Day Year program through my link, you'll get a one-on-one strategy call with me where we can focus on whatever you want (i.e. how to get the most out of the 90 Day Year program, places where you're stuck, how to apply the program to your goals, etc.).